Stop losing traffic to content decay.
Revive analyzes your Google Analytics data and instantly identifies which posts you should refresh to win back lost traffic.
How Revive works
1. Authenticate
Securely connect your GA4 account. We never share or sell your information.
2. Analyze
We examine 12 months of traffic data to detect content decay patterns.
3. Identify
We show you exactly which posts need refreshing, ranked by potential impact.
4. Share
Export a detailed CSV report to align your team on refresh priorities.
Why Use Revive?
Skip the Spreadsheets
Save hours of manual analysis. Instantly identify content that needs refreshing, without wrestling with Google Analytics and Excel.
Quick Prioritization
Focus your team's efforts where they matter most by quickly finding high-impact refresh opportunities.
Prove Content ROI
Export a CSV report that shows the impact of content decay and build a compelling business case for content refreshes.
Oh, and did we mention it's free? 😊
Frequently Asked Questions
What exactly is content decay?
Content decay happens when posts gradually lose organic traffic over time. This happens due to increased competition, outdated information, or changing search algorithms. While content decay is a natural part of content marketing, identifying and addressing it early can protect your traffic and ROI.
How does Revive help me combat content decay?
Revive turns complex analytics data into clear action items. It: spots posts that are losing traffic before it becomes a problem, shows you exactly how much traffic you lost, helps you prioritize which content to refresh first, and makes it easy to share findings with your team. No more guessing or manual analysis — just clear, actionable insights to help you reclaim lost traffic.
What is a content refresh?
A content refresh is a strategic way to reclaim lost traffic and maximize ROI from your existing content. Instead of always creating new articles, you identify high-potential posts that are losing traffic and update them to perform even better than before. 📈
How often should you refresh content?
Most content experiences natural decay over time. We recommend: 1. Review your content's performance every 3-6 months using Revive 2. Prioritize content refreshes for posts that: show consistent traffic decline for 3+ months, previously generated significant organic traffic, account for at least 1% of your total content traffic. Regular refreshes can increase average pageviews by 50% or more and help maintain a 'perpetual plateau' of traffic rather than letting it decline.
Why do you need access to my Google Analytics?
We use an algorithm to analyze your data and look for content that is trending in the wrong direction. This automated analysis saves you from manually reviewing every URL on your site. Your data privacy is guaranteed — we never share or sell your information. You can review our Privacy Policy and Terms of Service in the footer below.
Once I know which posts to update, can you tell me how to improve them?
We offer content refreshing best practices and resources with your Revive results. We're also happy to schedule a call to talk about your broader content strategy and needs.
Who is Animalz?
We're a content marketing agency that helps B2B SaaS companies grow through high-quality content. We work with Series A+ companies and category leaders like Airtable, Amplitude, Intercom, and Ramp to create content that actually drives business results. Want to see how we do it? Check out our case studies.
I have more questions.
We're here to help! You can get in touch here, reach out on X, or schedule a call to talk about your broader content strategy and needs.